Posts Tagged : mission statement

Leaders, Incite Excitement with Clear Communication of Your Vision

Clearly communicating your company purpose is an important part of motivating your employees. If your employees don’t have a strong understanding of what exactly they’re working toward, they’ll be less enthusiastic about their work, won’t give it their whole attention, and company morale will suffer. Simply expressing your mission statement to your employees isn’t enough.…

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Mission Statement or Purpose? Your Company Needs Both

Every business, no matter how big or small, should have both a mission statement and a purpose statement in place to guide the organization. These two types of statements are related and often get confused with one another, but each type of statement serves a different purpose and is an important tool for strategic planning.…

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